Category: Customer First

Creating a 5-star customer experience

Inside a Customer-First Company

Improving team communication can make a real impact on your customers' happiness. Here are a few actionable tips to practice customer-first mindset in your business. Read more

Experience Is King: The Natural Progression from PIM to PXM

If content is king and context is queen, what happens when you mix them together? Read this article to find out. Read more

A young man resting on a setee using a laptop with a Black Friday graphics on the screen

Complete Guide to Prepare Your Business for Black Friday 2018

Black Friday, the biggest shopping day of the year (this year on November 23), is just around the corner and this means we’re one step from the official holiday season 2018. For all multi-channel retailers, the rule is simple – in order to turn big profits you need to prepare your business as well as your e-commerce… Read more

A group of young people shown from the neck down leaning against a wall wearing colorful clothes and using mobile devices

6 surprising retail habits of Millennial shoppers

The Millennials (also known as Generation Y), are rapidly changing the online retail landscape. More importantly though, in the next couple of years, as they reach their prime spending power, they will become the driving force for the entire e-commerce industry. So, it may be time to take a good hard look at your retail… Read more

A view from behind a window of a young woman with a mobile device

Omnichannel sales: Meet your customers where they are

People are shopping where they find it most convenient. With plenty of options for discovering, researching and buying new products in the digital world, it is increasingly important to deliver a smooth shopping experience. So what exactly is omnichannel sales – and how does it help you meet your customers where they are?… Read more