How to work with product attributes?

An abstract concept of a group of people working on web design

How useful is a product if it does not satisfy a need or a want? The aim of producing and selling a product is to fulfill the former or the latter, and to do so better than the competitor. In today’s world, there are usually many supplier and product alternatives for every scenario. What you need to do is show your prospective buyer that your product meets their needs and desires best. There is always a niche, but each niche requires more relevant product information. Read more

The new frontier of e-commerce (is PIM)

PIM software can solve multiple challenges faced by companies across industries and borders, both typical ones experienced by the majority of businesses in e-commerce and more specific ones. Look below to see the examples. Read more

Above the Cloud, there is SaaS

Cloud and SaaS definitions and distinctions

In this article, we discuss what it means for an app to be cloud-native, or to operate in a SaaS mode, as opposed to being cloud-enabled. At the end, you will also find the pros and cons of cloud services. Read more